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60+ January Poster

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I designed the 60+ monthly poster for Marlene Meyerson JCC Manhattan. It highlights the monthly programs for seniors,
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Community for Life Logo

I collaborated with the marketing and development department to create the community for life logo mark. The logo was designed to celebrate 18 years of the Marlene Meyerson JCC Manhattan on Amsterdam Avenue. I created a variety of swag including tote bags, t-shirts and signs to commemorate the anniversary.  
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Engage Graphs

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I created a series of graphs for the Engage newsletter. Engage is a volunteering program at the Marlene Meyerson JCC Manhattan for seniors. The graphs show statistics on volunteering hours and participation since the program began.
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Harvey Milk Window Decal

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I designed the Harvey Milk window decal to celebrate pride month and the 50th anniversary of Stonewall. I created a custom rainbow gradient with hand lettered type for the quote.
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UWS Celebrates Israel

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I collaborated with the marketing team and the creative director at JCC Manhattan to develop the illustration concept for Yom Ha’atzmaut. The sign post points to different Jewish communities celebrating Israel. All of the words were hand lettered and then vectorized in Illustrator.
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Program Guide Redesign

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JCC Manhattan comes out with three program guides a year with a full listing of programs for the upcoming season. The first two images show the original program guide design. I collaborate with the director of creative services to establish a new look for each guide which includes a new color palette, new photos, redesign of interior pages and updates to the typography in the style guide. My design for each cover is inspired by the upcoming gallery exhibit.
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Special Needs Poster

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This poster was designed to advertise JCC Manhattan’s aquatic program offerings to children with special needs.
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Strategic Plan

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The director of development at Hannah Senesh Community Day School approached me with the desire to create a strategic plan. We went through a few versions, selecting the strongest images to represent the school while projecting a clean design in keeping with other printed pieces.
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Elevator Wraps

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I designed a set of elevator wraps for different floors in the JCC building. I collaborated with the marketing director to choose images and phrases to appeal to the JCC members. The wraps added color to the plain doors and promoted different program offerings.
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Family Life Bus Shelter Ad

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This bus shelter ad was designed in collaboration with the marketing director for the Bert and Sandra Wasserman Center for Family Life at JCC Manhattan to help advertise the varied fall program offerings for children, tweens and teens.
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JCC ID Card Redesign

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I collaborated with the director of creative services to redesign the membership ID cards. The redesign was prompted by the rebranding of JCC Manhattan. The new cards feature the new logo, the new palette of colors from the brand guide and the use of the 45 degree angle to activate the composition.
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Visiting Artist Lecture Series Poster

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This poster was designed in my senior year of college. It was for the Visiting Artist Lecture Series which is held in the Art + Design building at Purchase College. It is an annual series that features artists of various art disciplines, who discuss their work and careers. My design was selected for the semester-long event. The design uses interlocking simple shapes which are the building blocks of the design process and represent learning and growth in an educational facility.
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R&R Poster

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This poster template highlights the program offerings at the weekly R&R event. Each week, I change the color of the poster and flow in the new offerings for that week. I chose a photo of the street sign with an arrow leading the way to JCC Manhattan to emphasize the institution.
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Business Card

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I designed and printed business cards with my new custom logo to represent my brand as a design professional. The logo was inspired by the monoline style as well as signature and hand-drawn logos.
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